From TechCrunch:
Welcome back to Chain Reaction, a podcast diving deep into the stories, backgrounds and latest news with the biggest names in crypto.
For this week’s episode, I interviewed Alex Adelman, the co-founder and CEO of Lolli. Founded in 2018, Lolli is a bitcoin rewards app that lets people earn bitcoin or cash back when they shop online or in-person at over 10,000 stores like McDonald’s, Starbucks, Dunkin’, CVS, Costco and so on. Adelman previously was on the team that built commerce gateway Cosmic, which was acquired by PopSugar in 2015 before ultimately folding into Ebates (now Rakuten) in 2017.
Lolli has grown significantly over the past few years, from partnering with less than 500 stores in its first few months to more than 10,000 stores to date. Adelman dived into the rewards system in the crypto ecosystem and how it has evolved over the years — and what the future holds for Lolli.
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